Let’s Keep It Simple
Communisis, Head of Sales and Marketing
“The principles of successful retailing are straightforward, yet in many cases retailers over complicate things, particularly as they strive to be at the cutting edge of technology. So before you focus on the WOW, get back to basics and get the fundamentals right.” Communisis Sales and Marketing Head Joe Ward will discuss how keeping it simple and having a relentless focus on the shopper is the recipe for retail success.
Communisis is serving in 20 countries with a 200-year experience by providing integrated marketing solutions for building a strong communication between brands and customers and by providing consultancy on innovation and supply chain management.
Retail Days is an Soysal Organization