Paul Foley

Sales and Profits Model of the Discounters

Paul Foley

Foley Retail Consulting, Founder & Managing Partner

Performing as a senior executive and CEO in Aldi for 23 years, Paul Foley is joining us for sharing discount market giant’s secrets that can inspire all retail. Ranked in the top ten among the biggest retailers of the world, Aldi is not only changing the face of food retail by the profits and growth strategies, but also presenting an inspiring business model for all. Presenting best practices Foley will explain the Aldi strategy which lets the rapid growth by taking the changing customer needs into account as well as the profitable sales.  


Which KPI’s Aldi is using?  What are the current applications in merchandising  and logistics management? How do they manage and optimize SKU? What are the different practices among different countries? How is the special retail mathematics of Aldi is working? Spending his whole career in retail, Foley served on Aldi Süd international management board. He was also responsible for identifying and implementing new business opportunities, including entry into new geographies. Foley is currently serving as a consultant for big retailers.

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